Ugh, I hate that. I hate when studio execs complain that a concept is "too cerebral".
It's okay to have a TV show or movie where the audience has to think.
For people who absolutely refuse to use their brain well there's an Adam Sandler movie every few years for them so they aren't left out.
@Tau_Leonis some adam sandler movies have given me much food for thought, so the exec meddlers who want to destroy human intellect are failing anyway